The League founder on where music, basketball & fashion collide, redefining sports culture & Justin Bieber's viral drum solo
9:35
MSNBillboard
The League founder on where music, basketball & fashion collide, redefining sports culture & Justin Bieber's viral drum solo
The League’s co-founder and commissioner, Ron Abaekobe, takes Billboard All Access inside the exclusive basketball league that blends the grit of Rucker Park with the luxury of Soho House. He details how the league redefines culture by creating a hub where music, sports, and fashion meet, featuring teams that represent lifestyle brands like ...
3 months ago
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