Nadine Krefetz will moderate the Streaming Media Connect May panel 'In AI We Trust? AI and Content Authenticity,' featuring Think Alchemy's Andy Beach, I2A's Renard Jenkins, and Stringr's Lindsay ...

The buzz around contextual targeting is ramping up in the online advertising world, with the promise that it will solve issues surrounding privacy, transparency, and more. But where is its impact ...

Streaming Media's Nadine Krefetz will moderate the Streaming Media Connect May panel 'Server-Guided Ad Insertion (SGAI) and the Future of Streaming AdTech.' SGAI arguably combines the advantages of ...

Historically, the prevailing assessment of programmatic advertising in the agency world has been that it doesn't provide the desired transparency in terms of where an ad ran or a clear picture of the ...

Upfronts offer a forum for the sell side to showcase content, and the buy side to begin their pre-planning for advertising commitment. Now that we're entering the streaming-first upfront era, the ad ...

Club Canela, the first fully integrated in-app streaming rewards program of its kind, has been launched by Canela Media, a leading technology and innovation-driven multicultural media company. Its ...