For the past 15 weeks, Cali Hegeman's life has revolved around coffee. By day, the 22-year-old Starbucks barista crafts lattes and mochas at the Chicago Reserve Roastery. In her off hours, she reads ...

CEO Brian Niccol said the chain’s emphasis on a coffeehouse atmosphere would result in consumers choosing the chain over ...

Starbucks is creating an entirely new position to fix its China problem. For years, the U.S. coffee chain enjoyed success as Chinese consumers, optimistic about China’s economic prospects, flocked to ...

Starbucks is focused on improving its in-store experience while many of its smaller competitors are looking to the drive-thru. As a more mature company, Starbucks already has tens of thousands of ...