For context, the tagline of the campaign is “Sydney Sweeney has great jeans,” and, as is explicitly pointed out, the whole thing is a play on Sydney’s “great genes.” Some people have taken issue with the glorification of Sydney’s genetics as a blonde-haired, blue-eyed, white woman, accusing AE of promoting eugenics and “ white supremacy .”

The White House communications director said outrage over Sydney Sweeney's American Eagle ad was a "big reason Americans" voted for Trump.

White House communications director Steven Cheung is slamming the 'moronic' outrage over Sydney Sweeney's new American Eagle ads, calling it 'cancel culture run amok' and saying reactions like it are 'a big reason why' Americans voted for Trump.