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Marketing Week
10m
Dr Martens reiterates product focus as DTC revenue dips
The footwear firm has vowed to keep prioritising product marketing and “protect the brand” from heavy discounting.
Marketing Week
6h
It’s normal to feel doubt in your marketing strategy – but hold the course
Metrics don’t always show us what we want to see - but don’t throw away years of work on a whim. Sometimes it is important to ...
Marketing Week
13h
‘Market-maker, not share-taker’: Sure on why it is pioneering whole body deodorant
Sure is part of Unilever’s deodorant portfolio, which also includes Dove and Lynx. With these brands collectively holding ...
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