AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

CTV isn’t an emerging channel anymore; it’s a fully established, essential part of the media mix. Advertisers now understand ...

On Tuesday, Infillion launched fully agentic media execution platform built on MCP, marking a shift from the programmatic to ...

Meta’s not beating the scam ads allegations; SEO tools are getting into AI prompts; and the telcos are at it again.

The grocery chain Albertson’s is trying to reduce the time and number of clicks it takes to add an item to an online shopping ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...