Having been privy to the lead management processes of hundreds of B2B organizations of every stripe, I would estimate that at least half have internal demand funnel (AKA waterfall) stages that combine ...

Maximize your online ads with 5 expert PPC tips that will help you drive more traffic from and increase conversions across ...

The organizations winning in 2026 will be companies whose product data is prepared for the algorithms powering procurement ...

As AI collapses the path to purchase, commerce media is entering its most uncomfortable and consequential phase yet. For ...

Annual Report Addresses the Trust Crisis Reshaping B2B Buying Experiences BOCA RATON, FLORIDA / ACCESS Newswire / January 7, 2026 / INFUSE, a global demand generation leader, today released its annual ...

Agentic commerce isn’t about replacing human judgment. It’s about scaling it with structure, clarity and trust.

San Francisco, CA / Syndication Cloud / January 8, 2026 / Lift AI That reality is now showing up clearly in the data.

Akeneo, the Product Experience (PX) leader, today unveiled its Winter Release: a suite of high-velocity capabilities ...

The new advertising pilot, termed "direct offers," is designed to empower advertisers to showcase exclusive deals to consumers who are on the verge of making a purchase within the AI Mode environment.

A Secure, Agentic AI System That Executes Pre-Approvals Across Voice, Messaging and Live Conversations -- 24/7 ID Privacy AI today announced the commercial availability of CreditPro(TM) , a real-time ...

Based on observed buyer behavior patterns and early controlled deployments, ID Privacy AI expects pre-qualified, booked appointments to increase into the 20 to 30% range. This reflects a structural ...

Tesco Media today unveils Moving Mindsets, a landmark behavioural study about how shoppers think, feel, and make decisions in ...