In the pantheon of luxury goods, Rolex has a unique spot: The word conjures up not a logo or a covetable item, but rather the very idea of a beautifully made and enduring timepiece. It is nearly ...

Rolex releases an authorized 244-page history of the Oyster Perpetual Datejust written by Nicholas Foulkes and published ...

Rolex is the first—and often the only—watch brand people think of when it comes to high-end timepieces. But beyond that instant recognition, Rolex has become a broad cultural touchstone with symbolic ...

Rolex, a name synonymous with timeless elegance, precision and elegance, has established itself as one of the most top-tier watch brands across the world. From humble inception to becoming a symbol of ...

Winning the Rolex 24 At Daytona is a great way to cop a Daytona, the grail watch of the decade. Technically, it would only take you 24 hours compared to the legendary 10-year-plus wait lists at retail ...

Nobody takes the Lamborghini on the school run. You don't brush your teeth in Dom Perignon, or wear Jimmy Choos to the gym. So why would you wear a Rolex just to tell time? No, you wear a Rolex, ...