WASHINGTON — New focus groups conducted by a prominent Democratic pollster warn that many voters "have trouble describing a clear positive vision of what the Democratic Party stands for." The study of ...

Margaret Talev looks at a group of Trump voters who supported the Democratic candidates in the New Jersey and Virginia ...

After the November election, we were curious about a particular slice of American voters: those who described Donald Trump as “extreme” and differed with him on some key issues, including abortion ...

A focus group reacting live to the presidential debate appeared to have strong opinions about the controversial conservative plan, Project 2025. Project 2025 was launched by the Heritage Foundation as ...

Young New Yorkers were asked which candidate would best address their concerns. A focus group of young New York City residents conducted during the early voting period in a hotly contested mayoral ...

President Donald Trump’s speech Tuesday night was well-received by those who backed him against Kamala Harris in the 2024 election, but alienated Democratic voters who oppose his agenda, a CNN focus ...

A controlled group interview of a target audience demographic, often led by a facilitator. A set series of questions or topics are covered, and the results are used to guide marketing efforts. A focus ...