While the top brands in the United States saw their collective value increase in 2024, a new analysis finds, one of Texas's ...

Notes Shanghai is China's first perfume trade show. Now it's aligning with the Shanghai Fashion Week schedule attesting to ...

Once a mark of quality, lifetime warranties are starting to feel out of step with our values. Brands like Cotopaxi and Saatva ...

Being a marketplace connecting marketers and media owners, an ad exchange enables advertisers to reach their target audiences ...

Kleenex and Ghirardelli Chocolate are among the 500 brands that Americans trust the most, according to new research from USA ...

Major brands allocate minimal ad budgets to X, balancing platform presence against potential conflicts with Musk.

However, four large ad agencies—WPP, Omnicom, Interpublic Group, and Publicis—have recently agreed on deals, or are in talks, ...

Ritz, Poppi, Sour Patch, Dunkin' and more companies are celebrating April Fools' Day, but one is more serious than the others ...

Nike could soon face another blow in its effort to revive its brand and reverse a long decline in sales: U.S. tariffs on ...

The best cookware brands are versatile, long-lasting, and aesthetically pleasing. Plus, they can take a simple meal from ...

Acuity Brands has improved margins and seen sound capital allocation, positioning it for growth in 2025. Read more about AYI ...