Apple SVP On Why They Dropped The “Plus” From Apple TV & Hints At Subscriber Numbers

Eddy Cue, Senior Vice President of Services at Apple, is giving insight into the rebrand of Apple TV+ into simply Apple TV.

AppleTV+ drops plus sign, becomes Apple TV in rebrand

Apple TV+ announced on Monday, Oct. 13 that it was dropping the plus sign, becoming Apple TV but no word as to when the ...

A new Apple TV and Peacock bundle is here. See how much is costs.

The Apple TV and Peacock Premium Plus Bundle, with no ads, is $19.99 per month. This is down from $29.98 for both services ...
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F1 Races Are Hitting Apple TV Screens in 2026

F1's 2026 season is slated to kick off next March, and Apple says a selection of free races and practice events will also air within the Apple TV app (not to be confused with Apple TV, the streaming ...