Leave your troubles behind in one of the world’s ‘happiest countries’. It may be just what the doctor orders.View on euronews ...

Michael Mendieta and Ed McCulloch started Highlanders Creative by cold pitching a campaign to Nike that landed with the “Just ...

Sweden has launched the world’s first “travel on prescription” initiative, allowing doctors to recommend visits for mental ...

A movement highlighted by a new Sweden tourism ad campaign encourages doctors to prescribe travel for the health benefits of getting out into nature. Several organizations in North America have put ...

The post Sweden Becomes First Country to Prescribe Travel—Doctor’s Orders appeared first on Wander Worthy. What if your ...

Sauna baths, cycling, visiting art museums, and nature hikes are part of the doctor-recommended The Swedish Prescription ...

Sweden pioneers “destination on prescription,” promoting nature, culture, and lifestyle activities as doctor-endorsed ...

As the dark nights draw in and the weather gets colder, you might have found yourself pondering whether a getaway could fix ...

The initiative, developed by Visit Sweden, highlights the country’s nature, culture and social activities as part of a wider move towards preventive healthcare. The campaign builds on the growing ...

Visit Sweden unveils a national API (Application Programming Interface), becoming one of the first countries in the world to consolidate its entire tourism offering into a single digital structure.