Some of the engineers and designers at Toyota's CALTY studios must be envious of Honda's powersports division. We can't think of many other reasons for Toyota diving into this market, which is ...

Remember Scion? Good times. For about 13 years, it made America’s roads a little weirder, a little edgier, a little more ...

This is the Scion 01 concept, a side-by-side off-roader that shares little—well, basically nothing—with the brand's road cars ...

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Toyota has a well-earned reputation for making some of the most reliable cars on the market, which is no doubt a key factor in the brand's retention of its top spot in the global sales charts in 2024.

Why It Matters Toyota estimates it could sell 100,000–150,000 units every year in the U.S. alone. Appetite for small trucks has increased dramatically, and the Japanese automaker wants to play in it.