While the best Rolex models haven't been a breeze to pick up at retail for a while now, they've at least been relatively well priced. Compared to the secondary market prices, Rolex at retail is quite ...

The watch community has long speculated about whether Rolex would raise its prices in 2025, and now the answer is clear: yes, they have. The adjustments span across nearly all collections, from the ...

We’re at the start of a new year, and you know what that means: It’s time for Rolex’s big annual price increase. The Crown typically raises prices on its watches at the start of each year to keep pace ...

You could be paying more for a new Rolex watch at an authorized dealer in 2025 after used Rolex prices continued falling last year. But rising retail prices could be good news for collectors and ...

For investors in Swiss watch brands — and all high-end watches for that matter — new data is showing that price declines in the secondhand, or used, market will continue. And that's especially good ...

For years now, the narrative around buying a Rolex watch has gone something like this: They’re impossible to buy new from an authorized dealer and their prices are massively inflated on the secondary ...

If you’re having a tough time securing your dream watch, you could always try becoming the best in the world at something. Scottie Scheffler, ranked number-one golfer on Earth, is a Rolex ...