On day one of the annual Watches and Wonders trade show in Geneva, A-list celebrities David Beckham and Julia Roberts wandered the halls. But it was a handful of debuts from Rolex that received ...

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Prices on most Rolex sport models keep falling, but not for the suddenly popular Day-Date 36 and certainly not for the impossible-to-get Daytona. Here at Shopping Time, we’ve recently brought you ...

Arriving in the jet age as a tool for Pan Am pilots, the GMT-Master II evolved into Rolex’s smartest travel watch: ...

You can wear a piece of history with the new Rolex Explorer. This watch was originally developed to survive Sir Edmund Hillary and Tenzing Norgay’s climb to the top of Mt. Everest, and it has graced ...

What do British cigarettes and a vintage Rolex Daytona have in common? Phillips‘s upcoming watch sale will soon show us. On Tuesday, the auction house in association with Bacs & Russo revealed that it ...

Welcome to Watches You Should Know, a biweekly column highlighting important or little-known watches with interesting backstories and unexpected influence. This week: “Winner”-engraved Rolex Daytonas.

If you thought Rolex was conservative, think again. With this year’s releases, unveiled at Watches & Wonders Geneva, the brand resoundingly rebuffed its reserved reputation. It introduced major new ...