Roblox introduces in-game ad solutions for better monetization rates and engagement, paving the way for increased ad revenue and improved prospects. See more here.

Roblox previewed a new in-game advertising format at its Roblox Developers Conference (RDC). Immersive Ads, which are expected to go live next year, include the ability to build 3D portals that ...

Roblox’s entry into the online ad market is an effort to make up lost ground due to a downturn in in-app purchases of Robux. Growth has diminished for its proprietary in-game currency. Also, Roblox ...

Roblox developers earn a portion of the revenue generated by Immersive Ads in the form of Robux, Roblox's in-game currency.

Check out all the new things that are going to change Roblox, announced in the RDC 2025 keynote livestream, including tech, ...

The excitement around Grow a Garden has already helped Roblox's stock more than double this year. Since January, it's up ...

Bear Cave also highlights problems with Robux, the in-game currency for Roblox. The report alleges that Roblox users are being encouraged to commit ad fraud and gambling activities to earn free Robux.

Roblox announced a new short-form video content application and an earnings increase for creators at its developers ...

Paris Hilton’s early success in the metaverse on Roblox demonstrates how a relatively untapped advertising market can increase awareness value at lower costs than traditional ad campaigns.

Wondering how to get the most value out of your Robux? Discover the smartest ways to spend Robux in 2025, from game passes to trading strategies and avatar upgrades.