If you’ve noticed that you get a few extra glances whenever you wear red lipstick, then you’ve already witnessed the red lip theory in full effect. Just like the red nail theory from TikTok that ...

The Food and Drug Administration has not formally reevaluated the safety of a food dye called Red 40 in over a decade, the agency's top food official said this month when asked about renewed worries ...

The U.S. Food and Drug Administration banned Red No. 3 last week, a dye that gives food and drink a bright, cherry-red color. The removal is in response to a color additive petition filed in 2022 by ...

Color is an important stimulus for the brain because 80 percent of our sensory impressions come from our visual system. Some research suggests that the pituitary gland, which is responsible for body ...

The Food and Drug Administration has officially banned Red No. 3, an additive used for giving food and drinks a bright, cherry-red color. The FDA announced on Wednesday that it has amended its color ...

FD&C Red No. 40, more commonly known as red 40, is making headlines again as lawmakers debate whether food dyes should remain legal in the United States. The dye, which has been registered with and ...

The "black ruby" hair color is emerging as one of the major red trends of the season, in a deep, dark, and ultra-glossy version. What is "black ruby"? Ruby Noir is a deep, highly saturated red mixed ...