Researchers from University of Kentucky, Arizona State University, and Pennsylvania University published a new Journal of Marketing article that explores scenarios where people take on an ambassador ...
University of California, Los Angeles, researchers have identified neural mechanisms behind prosocial behaviors in mice directed toward unresponsive conspecifics. Their findings suggest that mice, ...
In a pre-registered experiment, Tatiana Celadin and colleagues compared the effects of seven "nudges," messages designed to promote prosocial behaviors: reminding posters of descriptive norms, ...
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