MillerCoors is letting baseball fans at U.S. Cellular Field pay tribute to their favorite stars in the stands, as well as on the field, during Chicago White Sox home games this month via mobile. As ...

said Tristi Pfeiffer, marketing manager for MGD 64 at MillerCoors, Chicago. ?It?s a tactic that connects well with our brand positioning and with our consumer?s desire for interesting mobile tools,?