DAX, the audio SSP and sales company, is working to prove that fragmented audio inventory can deliver scale and outcomes for ...

A shift is underway in marketing measurement, accelerated by the collapse of the deterministic model and the rise of AI-powered ad platforms.

Live from Cannes, we're talking about how measurement is evolving in healthcare marketing — from something brands investigate ...

A new 32-bit microcontroller integrates precision analog, LCD driving and voice capabilities to simplify the design of ...

In the last few weeks I've been working on a slightly more formal version of this post on black-body radiation for use in something else. One of the tricky things in writing about the development of ...

An 80 GHz FMCW radar level meter expands precision level monitoring for liquids, slurries and bulk solids with long-range ...

The World Out of Home Organization has launched Version 2.0 of its Global OOH Audience Measurement Guidelines, which includes ...

Sharp Corp has launched a new smartwatch developed utilizing "FLOW Technology"—a patented technology from Healbe Corporation, a company specializing in biometric data analysis. A built-in ...