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Here’s how to find a logo design partner—whether that’s a firm, freelancer, or software tool—and what you can expect from the process.

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

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Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this article ...

The oldest registered trademark in the United States dates back to 1870, when it was filed by paint manufacturer Averill. Against the backdrop of Chicago, an eagle is depicted holding a paintbrush in ...

Just while we were distracted by the World Cup, ranking the best World Cup mascots and the best World Cup logos, a controversy has exploded over the branding of the world's oldest ...