Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

Discover how AI innovations in Google Search are decoding intent, offering marketers new ways to engage consumers early in their discovery journey.

According to groundbreaking new data published by SparkToro in partnership with Datos, people’s searching behaviors are becoming more insular, with a quarter of all Google searches dominated by just a ...

Search smarter, not harder. For decades now, Google has been the unquestioned champion of search—our digital oracle, the ...

Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you.