It takes a truly effective product to reach holy grail status in a few short years. K18’s Leave-In Molecular Repair Hair Mask did just that, emerging in late 2020 as the new ‘It’ girl of at-home hair ...

We tested the salon-loved K18 hair mask to see if it really holds up to heat- and color-damaged hair. Spoiler alert: It exceeded our expectations. Our editors and experts handpick every product we ...

With over 20 billion views on TikTok—a top spot in Sephora’s bestseller list, and a fanbase that includes A-listers Rihanna, Hailey Bieber, Pete Davidson, and their stylists—K18 Hair is taking the ...

Our hair is quite resilient, especially considering all the torture we put it through in order to get our desired style. From hot tools to hair dyeing, it’s clear why we might end up with fried, dry, ...

LOS ANGELES--(BUSINESS WIRE)--Biotech hair care company, K18 Hair, announced today their TikTok Hashtag Challenge, #K18HairFlip. K18 Hair has been making waves in salons globally with it’s hair mask ...

Extreme Hair Rescue is part of K18's mission to empower and educate both professional stylists and everyday consumers. The series brings to life how stylists, with the right tools and expertise, can ...

The K18 Leave-In Molecular Repair Hair Mask has quickly become the crown jewel of the brand’s science-backed, stylist-approved lineup. In recent years, K18 has cornered the market on easy-to-use, ...

This is the first time K18 has partnered with another biotech beauty brand, underscoring the industry-shaping potential of collaboration. The K18 x Future Society Floating Forest Leave-In Molecular ...

We may receive a portion of sales if you purchase a product through a link in this article. The K18 Leave-In Molecular Repair Hair Mask is an award-winning haircare product—it’s been compared to (and ...

From bond builders to keratin smoothers, there's plenty in the way of scientific haircare these days. But few come as high-tech, or as highly recommended, as K18: the biotech haircare brand that’s ...

Every once in a while, a brand gets so big, so fast that you don’t even remember what it was like before Sephora stores and salons carried it. K18 is that brand. Entering a space whose only recent ...