Your life story is more than a simple sequence of events; it’s a powerful tool that shapes your identity, guides your choices, and influences your future. This concept, called “narrative identity,” ...

In October 2025, American Eagle CMO Craig Brommers remarked in an interview, "I can't believe that anything in our advertising marketing world is still commanding this amount of attention 10 weeks ...

This post is Part 2 of a two-post series. Part 1, "The 7 Most Common Unhealthy Narratives in Children," can be found here. Given all the possible, unhealthy narratives children can develop, what can ...

Around the world, growing populations of older adults need social care. Aging is typically associated with steady physical and cognitive decline; the practice of narrative therapy, by contrast, ...

Virtual reality (VR) has already seen many commercial and industrial uses. Yet VR also can be one of the most powerful tools for storytelling, visualising ideas and enhancing narratives – most ...

(This post is Part 1 of a two-post series.) In our first 7 years of childhood, we form crucial, lifelong narratives that tell us who we are, what to expect from others, and how the world works. These ...

Using narratives to communicate in the humanitarian and development space is particularly problematic. Here’s why.

Humans can remember various types of information, including facts, dates, events and even intricate narratives. Understanding how meaningful stories are stored in people's memory has been a key ...

Artificial intelligence (AI) isn’t just made up of data, chips and code – it’s also the product of the metaphors and narratives we use to talk about it. The way we represent this technology determines ...

Building the necessary political will requires us to reshape how people think about and understand the issues. Transforming the narrative requires us to set up the infrastructure for constructive ...