Teen apparel brand Hollister is drumming up engagement with game-based ad units that are holding players’ attention for nearly a minute at a time, on average. That’s 30 to 45 seconds longer than the ...

Gaming apps are one way to capture the attention span of teenagers, who are accustomed to rapidly swiping through mobile apps to scan messages. That means ads may be seen for just a few seconds, if at ...

When you find a pair of jeans that work, you stick with them. Hollister is rewarding thatloyalty with their new campaign titled #HCoJeansMovement. The ads feature 30 teen customers, holding up letter ...

The two candidates vying to represent Lancaster County in the U.S. House of Representatives have added their voices to the flurry of political ads on local TV sets in the final weeks of the midterm ...

It's common for fashion brands to commit multiple Photoshop fails, but rarely does a brand unveil several in one day. Hollister Co, the lifestyle brand from Abercrombie & Fitch Co, released a new ...