Pasta, meat and savory spices-what's not to love? Hamburger Helper, the boxed meal kit we all remember from childhood, is the ...

This one-pot homemade Hamburger Helper tastes just like the store-bought version, but without the additives and preservatives ...

Growing up, we had Hamburger Helper at least once a month. I always loved it, and my mom was a fan because it could be ready in no time. Now that I’m older, I try to make my food the non-processed way ...

When I was a kid, I’d beg my parents for a box of Hamburger Helper from the grocery store—something about the ooey, gooey, and impossibly cheesy beef and noodle mixture on the box drew me in. But ...

Hamburger Helper is a tried-and-true quick-and-easy dinner, but it really begs for upgrades. Next box you make, try adding ...

When I was burned out and tired of cooking, figuring out how to make the perfect copycat Hamburger Helper got me excited about being in the kitchen again. I then recounted my monthslong journey of ...

The savory, cheese-forward Hamburger Helper meal kit — introduced in 1971 — has attracted consumers for decades as a quick ...

Thus, Hamburger Helper is a deeply nostalgic grocery item for Gen Xers and older Millennials, holding a special place in the ...

Marketing is an incredibly powerful tool. Back in graduate school, I took a class in public relations and the instructor had us read a biography of Edward Bernays. The nephew of Sigmund Freud, Bernays ...

Pasta, meat and savory spices—what’s not to love? Hamburger Helper, the boxed meal kit we all remember from childhood, is the ultimate marriage of convenience and comfort food. And while it never ...