Discover how AI innovations in Google Search are decoding intent, offering marketers new ways to engage consumers early in their discovery journey.

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its artificial intelligence capabilities to ...

Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

Pomelli, a Google Labs & DeepMind AI experiment, builds a "Business DNA" from your site and generates editable branded ...

Research from McKinsey describes a “readiness gap,” with users flocking to AI search and brands lagging behind.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Search marketing has changed immensely in the last two years. Since OpenAI made ChatGPT ...

Google is making a bigger push into the booming retail media business through a tie-up with Criteo, according to a press release. This is the search giant’s first partnership focused on onsite retail ...

In the past year, Mexican hotel chain Tafer Hotels & Resorts has seen traffic to its website fall 25%. Despite that, Tafer’s ...

If your law firm still views “search visibility” as landing a top spot in Google’s traditional results, you may be missing a ...

Research shows traditional tools like paid search, affiliate marketing, and email campaigns still outperform AI for ...