I wear Duluth Trading Co. underwear every day and they’re currently all on sale for for up to 60% off

Duluth Trading's underwear sale drops Armachillo Cooling Boxer Briefs to $19.97 and Buck Naked styles to $11.97. 90 styles on ...
Morningstar

Comfortably Different: Duluth Trading and Southern Comfort Drop Limited-Edition Buck Naked® Underwear

Smooth, easygoing comfort for your glass and your bottom! MOUNT HOREB, Wis., Feb. 3, 2026 /PRNewswire/ -- Duluth Trading Co., a lifestyle brand of men's and women's workwear, casual wear, outdoor ...

Duluth Trading Company Introduces Max Gluteus, A New Mascot Celebrating Its Underwear

Duluth Trading Company, a lifestyle brand of men's and women's workwear and casual wear known for its underwear and sense of humor, is introducing a new campaign "For Folks Who Work Their Butts Off." ...
MediaPost

Brief Encounter: Duluth Trading Co. Swaps Old Underwear For A Free Buck Naked Pair

Underwear may be a personal subject. But the chance to trade uncomfortable underwear for a free new pair may be the tipping point. The out-of-home campaign by Planet Propaganda is one day only: April ...