The Super Bowl had a plethora of memorable commercials, but one of the most memorable was a little Pepsi commercial that responded to a classic Coca-Cola icon. Almost every Christmas, Coca-Cola will ...

Pepsi officially reignited one of the longest-running rivalries in the beverage industry, and is using the 2026 Super Bowl and Coca-Cola's iconic polar bear to do so. With Super Bowl 60 between the ...

Soda campaign whose 2026 iteration featured a polar bear rejecting Coca-Cola, from USA TODAY Daily Crossword Puzzle creators.

Pepsi is taking the "kiss cam scandal" from last summer and giving it a furry, soda-fueled makeover for the Super Bowl. The new spot, released online ahead of the Feb. 8 game, opens with one of ...

While Pepsi spent years calling itself the "choice of a new generation," Coca-Cola was busy creating commercials that helped define those generations. From emotional Super Bowl moments to futuristic ...

Coca-Cola has released two new holiday advertisements created with artificial intelligence technology, reigniting debate about the role of AI in creative marketing. The commercials launched Monday and ...

Pepsi is "rewriting cola history" with a cheeky new ad campaign that playfully absconds with its biggest competitor's mascot, turning the tables in a long-standing cola rivalry. The popular soda brand ...