The Don CeSar hotel, known as "The Pink Palace," opened on St. Pete Beach in 1928. Ever seen the "Pink Palace,” aka the Don CeSar hotel, in St. Pete Beach? It is massive. It's so big that it's on ...

ST. PETE BEACH, Fla. (WFLA) — The iconic Don CeSar Hotel & Resort on St. Pete Beach unveiled a new Royal Ballroom on Thursday evening. “As someone who works and lives on the beach, to be able to work ...

ST. PETE BEACH, Fla. (WFLA) — The iconic Don CeSar hotel celebrated the 95th anniversary of its opening on Monday. The Don CeSar, also known as St. Pete Beach’s “Pink Palace,” was built in 1928 by ...

ST. PETERSBURG, Fla. — After recovering from last year's hurricanes, the "crown jewel" of Florida's Gulf Coast will soon be welcoming guests back into its glamourous and timeless space. Just days ...

Settled on a stunning wide stretch of powdery white sand at St. Pete Beach, The Don Cesar occupies an idyllic setting amid sand and palms at the end of hotel row. This is the area leader, a laudable ...

Ever seen the "Pink Palace,” aka the Don CeSar hotel, in St. Pete Beach? It is massive. It's so big that it's on nautical charts as a guide for boaters! It has been salmon pink for the entire 94 years ...