The Barbie movie has taken social media by storm lately thanks to a marketing budget of 100 million dollars. Social media feeds have turned pink as Mattel has coordinated lots of brand partnerships ...

As told in Tarpley Hitt’s rollicking “Barbieland,” the rise of America’s doll alter ego is much messier and more interesting ...

Is there anything more iconic than Barbie? From revolutionizing the toy market all the way back in the late 1950s to the massively popular 2023 feature film directed by Greta Gerwig and starring ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook So, what exactly makes the older movies so much better? Compared to Barbie’s earlier hits ...

Today, Deadline reported that Mattel Studios has finalized a deal with Illumination to develop a new Barbie movie, which will make it the first animated Barbie film created for theaters. The report ...