In the past, merchants would cram Amazon (AMZN) product listings full of keywords to satisfy the search algorithm. However, with recent updates to the e-commerce giant’s AI search, sellers are ...

Help Me Decide suggests the right product for a customer’s needs based on their browsing activity, searches, shopping history ...

Amazon's new Help Me Decide tool will show you a personalized recommendation for a particular category and list reasons why ...

Initially, the Help Me Decide tool will be available to "millions" of U.S. consumers picked randomly, suggesting a limited test to see how it performs and whether shoppers use it.

Amazon adds another AI tool for user's disposal, and this time, it will help users decide what to buy when they're feeling ...

Amazon's new visual search features follow its previous investments in its search capabilities. In July, the company rolled out its generative AI shopping tool, Rufus, to all U.S. shoppers. Rufus ...

Amazon is further investing in AI-powered shopping experiences with Tuesday’s launch of Lens Live, a new AI-powered upgrade to its Amazon Lens shopping feature that allows consumers to discover new ...

Amazon is introducing a new AI-powered shopping assistant called Help Me Decide, designed to help customers make purchasing ...

The retail giant is also releasing an AI video generator for making product ads and a chatbot assistant for third-party sellers. The retail giant is also releasing an AI video generator for making ...

Amazon's new agentic AI tool in Creative Studio lets advertisers quickly turn product insights into polished, multi-format ad campaigns. Amazon Ads has introduced an agentic AI tool in Creative Studio ...