Over on the blog Copyranter, an interesting debate is going on about the incredibly bad advertising done by book publishers. From the post: While I am not in the publishing industry and don't know ...

Once upon a time, candidates used to appear in their own commercials. Now all the money goes to hired voices, attack ads and a mountain of sleaze. The messages are about as mature as kids razzing each ...

Google and AOL, which have made billions of dollars with text ads linked to search results, are now moving into video advertising, encroaching on lucrative territory dominated for more than half a ...

Flip through the pages of Ladies Home Journal, stroll the streets of Baltimore or surf the television dial -- there's almost nowhere a Marylander can go these days and not come across an advertisement ...

The Office of Personnel Management has begun airing four public service announcements on Wheeling, W.Va., TV stations aimed at encouraging individuals there and in surrounding communities to consider ...

Recent public opinions polls show that many Massachusetts voters have been repelled by the negativity of Lt. Governor Kerry Healey's gubernatorial campaign and have rallied behind Deval Patrick to ...

Broadcasters and cablers beware: Federal Trade Commission topper Deborah Platt Majoras has threatened media companies with bad publicity if they’re even suspected of airing deceptive advertising. In a ...

Across the country, political ad spending is up and attack ads lead the way. Those who take the high road do so at their peril. As of Thursday, candidates for state and federal office had spent $395 ...

The television commercials from Save Our State - especially the one which states that Harrah's wants us to change our constitution - claim that Harrah's doesn't care about our state. Get real: Rhode ...

Just two weeks before election day, Republican gubernatorial candidate Kerry Healey has fallen to 27 points behind Democrat candidate Deval Patrick, according to a poll released Tuesday. The ...

After watching XM Satellite Radio (NASDAQ:XMSR) drop the ball so many times on the marketing side, I was blown away by the effectiveness of its new fall ad campaign. The new On televised spots debuted ...